00:00:01 Yeah, yeah. Hi guys robert hurst from Freedom Factory and I want to talk to you about something really important and specifically what is freedom? And people talk about freedom all the time. It's our core value. We've got it in our, you know, it's in our company name, it's you know, in our intro, it's our outro, it's our it's our number one top of the list, core value and freedom is one of those things that means different things to different people. So I wanted to define it at least as we see it for our fellow entrepreneurs. And so my my short tried answer is freedom is being able to do what you want with who you want as often as you want. And that's only partially true, but what freedom really is is being able to make a choice every morning when you wake up being able to be on point and on purpose, you know, their purpose and passion really come together and understanding what that looks like. And a lot of people think that freedom, they say, well, robert are you free? And I certainly define myself as a as a free and sovereign man. And they said, well why are you doing freedom Factory?
00:01:06 Why did you do all these brokerages? Why are you doing the Tv show on A and E and history? What what's going on? And and and I think I define freedom lee freedom differently than other people. So some people that asked that question, they think that freedom means doing nothing and the reality is, you know, I'm up in my mountain house and it sure is beautiful and I love to come up here to get away and go fishing, but I couldn't do this every day, I would be bored and I would feel like if robert fell in the forest isn't gonna make a sound, it's just it's not what really drives me. I love to work. So when people think about freedom, they think it's disconnecting from everything that they love so that it doesn't matter anymore. And in fact I think it's just the opposite. So when I think of freedom, I think of it, what is it that I have to do? What is it that I cannot not do? What drives me? You know, if you think about it like an oxen, right? An oxen driving a cart pulling a cart, it's got this big yoke over its shoulders and people think freedom, they just want to get all the yolks off of them. They want to, they want to fire their boss and they want to fire their customers and they want to do this?
00:02:11 And that's almost the opposite of what I see freedom is what I see freedom as is what do I have to do, what do I want to do with the rest of my productive life? What can I not not do, what am I going to attach my yoke to? And so many entrepreneurs, they would come to me for consulting and to sell their business and they say I have no idea how to do it. And for me it came down to who's my tribe? Well, it's people like us. It's the entrepreneurs in the world. And what can I do for him? I can help them stick the landing and put resources and time and money in their pocket and change not only their family and their their own destiny, but I can allow them to build what it is that they find most important as entrepreneurs were the builders. And what is it that we need to do? And that to me is freedom. It's not how do I free myself of everything and just float alone in the ether? It's how am I free to wake up and help my tribe Every day? If you have any questions on this or anything else, why don't you give us a call at Freedom Factory and thank you so much for spending your valuable time with me.
00:03:18 Please hit like and subscribe. I'm robert Hirsch. We'll see you soon.